SuperValu and Centra sweep the boards winning a whopping 90 awards at the 2019 Great Taste Awards

SuperValu won 64 awards and Centra won 26 awards.

SuperValu won 64 award wins at the 2019 Great Taste Awards making them, once again, the top performing Irish supermarket at the world’s largest and most trusted food and drink awards. SuperValu’s wins include 42 products from the Signature Taste Range solidifying its position as the No. 1 Premium Range in an Irish Supermarket. 2019 has proved another impressive year for SuperValu, with over 250 awards received in the last five years.

For the second year running Centra was crowned Top Convenience Retailer at Great Taste Awards, receiving 26 accolades in total. The ‘Inspired By Centra’ range picked up an impressive 16 awards within this total, which is twice as many as last year. Centra’s award winners span the entire store – from meat to preservatives, salads to dairy products and prepared meals to snacking items.

Key highlights from the awards:

  • SuperValu won 2 three-star awards – a three star is the highest accolade achievable, with just 208 three-stars awarded from almost 13,000 entries to the competition. Only 10 of these 3 stars were awarded to products from the Republic of Ireland
  • The three-star winners are both from the Signature Tastes range – Rosemary Sheep’s Cheese (rubbed with Ibérico lard and fresh rosemary and aged for six to eight months) and Irish Hampshire Smoked Rack of Bacon (our Golden Fork winner from last year)
  • Inspired by Centra has won an amazing 16 Awards! This is up from 8 last year, Including 2 two-star awards – Inspired by Centra Truffle Ravioli & Inspired by Centra Buffalo Mozzarella
  • And one-star awards for 2 Centra Angus Steaks (multi-award winning), our 2 NEW Crisps, Pizza, 2 Seasonal Christmas Puddings, Orange Juice, 2 Soups, Cottage Pie, Yogurt and 2 Preserves
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If it’s steak – it’s got to be SuperValu!

SuperValu Wins Gold and Silver Awards At The World Steak Challenge

11th July 2019 – SuperValu’s renowned steak range received more global accolades at this year’s World Steak Challenge held for the first time in Ireland, with SuperValu’s Signature Tastes Hereford Fillet Steak and Signature Tastes Hereford Ribeye Steak both scooping gold awards at the international competition. SuperValu’s Signature Tastes Hereford Striploin Steak also received a silver award.

The World Steak Challenge, hosts entries from 25 countries and approximately 31 different breeds all competing strongly for medals and overall winner titles. An international panel of renowned chefs, food writers and experts assessed entries and singled out the SuperValu steaks for their quality, taste and flavour.

SuperValu’s Irish reared Hereford beef is renowned for its natural marbling, which gives it a rich and unique taste, with steaks taken from prime young cattle, aged and matured to make them more tender and full of flavour. The Hereford cattle used for SuperValu’s Signature Tastes range are reared by Irish farmers.

Commenting on the awards, Ray Kelly, Marketing Director, SuperValu, said: “With quality at the core of everything we do, our mission is to give our customers the best in Irish food and these awards reflect the world class produce that we serve up to shoppers everyday. As the number one supporter of the Irish agrifood industry, all of our SuperValu beef is 100% Irish – born, bred and reared in Ireland. As a result, we can guarantee the quality and provenance of our beef and it is a great endorsement to see our commitment and quality of our Irish beef recognised on a global stage.”

SuperValu serves over 2.6 million customers every week and has 220 stores nationwide. Together with its retail partners, SuperValu employs approximately 14,500 colleagues, making it one of the State’s largest private sector employers. SuperValu continues to source locally wherever possible which helps to sustain 30,000 jobs in the Irish economy. SuperValu is currently running its #LoveMeat campaign to promote the best in Irish meat including these award winning steaks.

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