SuperValu and Centra scoop over 140 accolades at 2021 Great Taste Awards

The winners of the prestigious 2021 Great Taste Awards were announced yesterday with SuperValu and Centra retaining their number one titles as top performing supermarket and convenience retailer.

SuperValu took home a massive 100 award wins making them, once again, the top performing Irish supermarket at the world’s largest and most trusted food and drink awards. SuperValu’s wins included 49 products from the Signature Tastes Range solidifying its position as the No. 1 Premium Range for taste and quality in an Irish Supermarket. SuperValu took home three 3 star awards this year and an additional 26 awards on their 2020 wins, making them Ireland’s most successful supermarket at the Awards once again.

Ian Allen, Managing Director, SuperValu said, “We are delighted to see SuperValu come out as the best performing Irish supermarket at the Great Taste Awards for a second year in a row with a remarkable 100 awards. SuperValu works with over 1,800 Irish suppliers and we are proud that so many of our products and local producers have received the recognition they deserve at these prestigious awards which are the world’s largest blind-tasted food awards. These 100 award wins are a real endorsement of the quality and value of our range as the Great Taste Awards are the globally approved benchmark for fine food and drink.’’

Ireland’s leading convenience retailer, Centra, claimed 47 accolades, making them the number one award winning convenience retailer in Ireland.

With quality and convenience top of mind, the ‘Inspired By Centra’ range took home 17 wins after being tried and tested by a panel of over 500 experts. Launched in 2018, the ‘Inspired by Centra’ range uses the highest quality home grown ingredients from trusted suppliers.

Awards included the Inspired by Centra Angus Striploin Steaks, which won 2 stars, the Inspired by Centra Rotisserie Chicken available hot from the deli, which won 1 star and the Inspired by Centra Tomato and Mozzarella Sourdough Pizza, which won 1 star.

The Great Taste Awards, organised by the Guild of Fine Food, is the world’s largest blind tasting awards and the acknowledged benchmark for fine food and drink.

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