The 3rd World Steak Challenge took place recently in London at which SuperValu was awarded Silver for Signature Tastes Hereford Fillet Steak. This followed on from SuperValu successfully achieving Bronze at the event last year.
A record number of entries included 120 products from 17 countries represented by 25 breeds making it a truly international event with keen competition in all categories.
The Award for Signature Tastes Fillet from Kepak reflects the global endorsement of producer standards in our beef supply chain from farmer to processor in addition to the controls Musgrave has in place to continuously monitor quality. Our consumers can be confident that SuperValu beef is the highest quality as endorsed by this latest global Award.