Centra’s commitment to improving the health of their customers took a step forward last week with the launch of a new £1 million ‘Live Well’ strategy. Designed to address serious health issues, and championed by a team of tip top Ambassadors, the programme aims to educate and inspire consumers to make healthier choices and encourage communities across Northern Ireland to get active. By looking at “mind, body and soul” and passing on the advice, knowledge and tools to help people make healthier choices, Centra hopes their customers will get active and achieve balance in their life.
The holistic program will incorporate plenty of hints and tips to inspire you! Shane McGuigan will be sharing fitness plans on the Centra NI Facebook page; Jane McClenaghan will be designing a programme of healthy recipes; Bridgeen Rea will create a 10 week course to guide people through key tips on how to manage busy lives and associated stress and anxiety; and two time Olympian and Commonwealth Games champion, Johnny Davis, will drive forward and expand the Run Together programme.
You’ll also see a difference in store, with over 200 healthy new lines being introduced, including Healthy Hydration, Healthy Snacking, Health & Wellbeing and Chilled Convenience.
We can’t wait to pull on our trainers and get cracking!
Pictured: Michael McCormack, MD, Musgrave NI with Centra Live Well ambassadors, Jane McClenaghan (nutrition); Bridgeen Rea (mindfulness) and Johnny Davis (RunTogether) launch the new Centra Live Well campaign in Belfast.