SuperValu expected to sell 144,000 jars of 100% Irish jam produced in Stamullen, Co. Meath
SuperValu, Ireland’s leading independent supermarket, is expecting to sell €390,000 worth, or 144,000 jars of Clarke’s Jam in 2013.
The varieties available in SuperValu will include strawberry, raspberry, blackberry and no added sugar strawberry and raspberry jam. The retail price per jar is €2.69. Based in Stamullen, Co. Meath for over fifty years, Clarke’s grow fruit locally and produce jam for distribution all over Ireland.
Martin Kelleher, Managing Director, SuperValu, said, “Our customers look to us to bring them the best quality produce and we strive to deliver this offering across our network of independent retailers. As a supporter of Irish suppliers we believe that this quality can be sourced locally in Ireland. Made from Irish fruit and manufactured in Ireland, this is one of the few jams that can be considered truly Irish and is another example of how SuperValu works in partnership with indigenous suppliers across the agri-food sector to deliver quality and value.”
Pat Clarke, Clarke’s Fresh Fruit, commented, “We are delighted to partner with SuperValu as it gives us the opportunity to bring our produce to communities all over Ireland. We grow all our own jam fruit on our family farm in Stamullen, County Meath, ensuring Clarke’s jam is made from the finest ingredients and is genuinely 100% Irish. Our contract with SuperValu also allows us to guarantee 110 local jobs with the possibility of expansion in the future.”
SuperValu has 201 stores across Ireland and is committed to local employment and supporting local suppliers. 75% of everything on SuperValu’s shelves is sourced or produced in Ireland, contributing over €1.6 billion to the Irish economy and helping to sustain almost 30,000 Irish jobs in the farm, food and retail sector.