Health Action Programme on target to reach 500,000 kids In Northern Ireland

Action Cancer’s Health Action programme, sponsored by Centra NI, is on target to reach almost half a million schoolchildren in Northern Ireland since its launch 11 years ago.

Figures released by the charity revealed that cancer prevention sessions, featuring information about being fit and active, eating well, being safe in the sun and avoiding the dangers of smoking and alcohol, were brought to more than 480,000 children and young people at 1,000 nurseries, schools and colleges.

Action Cancer and Centra NI formed a partnership in 2003 in support of the award-winning Health Action project, which is the only one of its kind in the province. The number of young people taking part in Health Action road shows is at an all-time high, and is fuelled by more than £1 milllion of funding raised by Centra NI stores and MRPNI staff.

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Musgrave to acquire Allied Logistics from DCC

Musgrave Retail Partners Ireland has today agreed to acquire the Allied Logistics business from DCC plc. The acquisition is conditional on clearance from the Irish Competition Authority.

Allied Logistics provides ambient and temperature controlled storage and distribution services in Ireland and the acquisition will provide Musgrave with access to a highly efficient frozen supply chain. Earlier this year Musgrave acquired the foodservice division of Allied Foods and will continue to provide supply chain services to all of Allied Logistics existing customers.

Commenting on the announcement, Martin Kelleher, Managing Director, Musgrave Retail Partners Ireland, said: “Allied Logistics is an excellent strategic fit for our operations in Ireland and there is a natural synergy between both organisations. We have a long-standing trading relationship and look forward to the employees of Allied Logistics joining Musgrave.”

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Spooktacular Effort by Centra Stores in NI as They Aim to Raise £80,000 for Local Charity

Halloween is coming and Centra stores in Northern Ireland have taken on a spook-tacular fundraising challenge to raise £80,000 for charity partner Action Cancer.

Retailers are being encouraged to take on a range of fundraising activities for staff and customers from the 27th October until 2nd November to raise funds for the local cancer charity including fancy dress, apple dunking and pumpkin carving competitions and Halloween themed deli days.

The funds raised by Centra staff and customers will benefit Action Cancer’s Health Action health programme for young people, which has been designed to educate young people on healthier lifestyles including exercise, healthy eating and the dangers of smoking and alcohol.

Over the past 11 years, Centra stores have donated over £1 million to Action Cancer and their annual fundraising week is an important date each year to boost their fundraising total.

Nikki McDowell, Centra Northern Ireland Brand Manager, said: “We are delighted to continue our support for Action Cancer through fundraising week, which is a fantastic opportunity for Centra retailers and customers to work together in raising much needed funds for the local charity.”

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Musgrave Wholesale Partners wins Top H&S Award in Retail/Wholesale for 2014

The 23rd Annual National Irish Safety Organisation / Northern Ireland Safety Group (NISO/NISG) Safety Awards took place on 3rd October 2014 at a special ceremony in Mullingar at which Musgrave Wholesale Partners was announced as the winner of the ‘Retail/Wholesale’ category for 2014. Catherine Lambe, Human Resources Director and Mark Dunne, Health and Safety Manager Wholesale Partners accepted the award.

The Safety Award was presented to the entrant organisation which best demonstrated the positive and proactive culture of safety management in organisations in the Retail/Wholesale sector. The Safety Awards are highly valued and regarded among health and safety professionals throughout the island of Ireland.

The awards were sponsored by the Construction Industry Federation (CIF), Construction Safety Partnership (CSP) and Phillips 66 Ireland Ltd., while Abbott Ireland Sligo, Anderco, Bord Gais Networks, Kilcawley Construction, Roadbridge, Sierra Support Services Group and Walsh Group also sponsored the annual health and safety conference this year, which preceded the awards ceremony.

Pauric Corrigan, NISO president, along with Jimmy Fenton, NISG chair, and Mairead McGuinness, M.E.P., presented awards to over 100 organisations from all around the island of Ireland.

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Real jobs, real people

Real food, real people. It’s the SuperValu slogan. When you shop in a SuperValu store (and our grateful thanks to you for doing so) you can’t miss it. It indicates a focus on service and quality. In the past week, however, there’s been a slightly different SuperValu message alongside that one: not only real food served by real people but real jobs for real people.

Take the opening of Hannon’s SuperValu in Enfield. That opened its doors not only with the promise of 24 new in-store jobs, but also having given a major opportunity to local construction businesses, some 50 of whose workers were involved in converting and expanding the former Centra store.

And there’s a lot of job creation about. Quish’s SuperValu in Ballincollig, Co. Cork already employs over 115 local people. A massive €600,000 store refurbishment project should boost that number, not least thanks to the new butcher and deli counters, cheese and olive bar, fish counter, health and wellness department and mother and baby section.

But boosting Irish jobs isn’t just about expansion. Our retail partners at SuperValu are also encouraging their fellow countrymen to do even more of what they do so well: make and sell food and drink. This time we’re not talking about the output of the many juice, meat and dairy producers SuperValu has supported in the past. In this case SuperValu has signed deals worth €1.2 million with Coole Swan, Darling Cocktails and West Cork Distillers to supply whiskeys, cocktails and cream liqueurs. Those of you who occasionally indulge in any of those spirits can feel comfortable in the knowledge that Irish suppliers and Irish jobs (25 or so, in fact) are getting a boost through these contracts. You might also note that this is a good example of Irish suppliers responding to changing consumer tastes in alcoholic drinks and being supported for doing so.

You could even take note of the fact that Darling Cocktails and Coole Swan have built up their business in part thanks to working with SuperValu on a small scale that then grew and grew. Or you could just join us in toasting (with SuperValu juice or milk if you don’t do alcohol) a business that is generating real jobs for real people.

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25 jobs to be created as SuperValu signs deals worth over €1.2 million with Irish spirits suppliers

SuperValu, the leading Irish grocery retailer, has announced that it has signed deals worth €1.2 million with three Irish spirits suppliers. Coole Swan, Darling Cocktails and West Cork Distillers will create 25 jobs through the contracts, supplying a diverse range of innovative whiskeys, cocktails and cream liqueurs to SuperValu’s stores nationwide.

As the number one supporter of Irish suppliers, SuperValu has again looked to local Irish suppliers to respond to changing consumer tastes in alcoholic drinks. Coole Swan is a superior Irish cream liqueur manufactured in Navan, Co. Meath. West Cork Distillers supply SuperValu stores with their popular Drombeg, Lough Hyne and Kennedy whiskey ranges. Darling Cocktails is the first luxury craft cocktails range on the Irish market, combining premium Irish spirits, quality liqueurs and natural flavours.

Martin Kelleher, Managing Director, SuperValu said, “SuperValu is committed to supporting over 600 Irish suppliers and sourcing locally wherever possible, which represents a contribution of almost €2 billion to the Irish economy annually. These latest contracts highlight how we are helping Irish suppliers develop into the market leading companies of the future.”

“By purchasing from local suppliers, our retailers offer a shopping experience that is not only of exceptional quality and value, but is different and better and tailored to the local community. Our customers love to see local suppliers in our store as it reassures them that by shopping with us, they are supporting jobs in other local companies,” concluded Kelleher.

Mary Sadlier, Coole Swan said, “We began supplying SuperValu stores in 2011 and within 9 months we were supplying 60% of their stores across Ireland. We work exclusively with SuperValu because their approach to supplier relationships is that of a partnership. This allows us to support and manage our product without compromising on our business principles.”

John O’Connell, West Cork Distillers said, “As a key supporter of local producers, SuperValu was a natural choice when looking to secure our first retail listing and a key element of our company’s growth. SuperValu’s flexible, supportive and responsive approach, tailored to producers according to their capability, encourages the producer to push the boundaries and strive to continuously improve their offering.”

Liz Iannelli, Darling Cocktails said, “We began by supplying our cocktail range to some local SuperValu retailers. Since then we’ve gone from strength to strength and now supply the entire SuperValu network.”

SuperValu serves over 2.6 million customers every week in its 223 stores nationwide. 75% of everything on SuperValu’s shelves is sourced or produced in Ireland.

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Scaring up a bit of business for Irish producers

Oisin O’Gradaigh, Keelings

You can tell the weather’s been quite good for growers this year in a number of ways: by checking out the reports on the RTE site, by asking a farmer – or even by counting pumpkins.

Yes, it’s been a good year for pumpkin growing – and should be a good one for selling too. The Irish consumer is quite into pumpkins these days: SuperValu has predicted that the number of pumpkins sold this Halloween will increase by 30% compared to 2013.

Certainly it’s hard to beat a decent pumpkin soup, or roast, not to mention a scary mask from the bits you don’t cook, at this time of year, so we suspect that SuperValu isn’t the only Irish grocery retailer expecting to do good business around Halloween, though we do hope it’s the one you buy your pumpkins from.

SuperValu has announced that it expects to sell an amazing 115,000 pumpkins this year and, as we said, the Irish weather tends to suit this crop, so you can guarantee an Irish pumpkin if you’re looking for one. SuperValu, naturally, is making sure that it boosts Irish growers with its pumpkin offering – scaring up a bit of business for our farmers, you could say.

Keeling’s Irish pumpkins, grown by Oisin O’Gradaigh on 4.5 hectares of land in Castlebellingham, Co. Louth will be on offer across the country. This year’s crop had a great season so we’re looking forward to seeing Oisin’s hand-harvested pumpkins on our (and your) tables and windowsills this Halloween. And if you’re still not too sure how to make the most of a tasty and very seasonal crop have a look here. Happy Halloween!

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SuperValu to sell 115,000 pumpkins this Halloween

SuperValu, the leading Irish grocery retailer, has announced today that it expects to sell 115,000 pumpkins this Halloween which will be used for carving and cooking. SuperValu expects the number of pumpkins sold this Halloween to increase by 30% compared to 2013.

Available in SuperValu stores nationwide from this week, pumpkins will retail at €3 for a giant pumpkin; €2 for large pumpkins and €1 for medium size. This is the seventh year that SuperValu will sell Keeling’s Irish pumpkins, grown by Oisin O’Gradaigh on 4.5 hectares of land in Castlebellingham, Co. Louth, and with the recent fine weather, it has been a bumper crop!

Martin Kelleher, Managing Director, SuperValu, said, “Demand continues to grow for this Halloween staple and we are delighted to be able to provide SuperValu customers with the quality and value they expect once again this Halloween. As the number one supporter of the Irish food industry, SuperValu works with over 600 local Irish suppliers like Keelings; more than any other retailer in the country.  We purchase almost two billion worth of goods produced or sourced in Ireland annually, helping to protect 30,000 jobs in the economy. By shopping with SuperValu, customers are helping to ensure that up to three times more money stays in the local economy compared to international supermarkets.”

Oisin O’Gradaigh, pumpkin grower for Keelings commented, “We are pleased to partner with SuperValu again this year to bring our pumpkin harvest to people all over the country. It was another good season with an excellent skin finish on our crop. At Keelings, like SuperValu, we are committed to quality and customers can expect the very best of hand-harvested pumpkins at great value in stores over the coming weeks.”

SuperValu serves over 2.6 million customers every week and now has 223 stores nationwide. 75% of everything on SuperValu’s shelves is sourced or produced in Ireland. SuperValu continues to source locally wherever possible and purchases almost €2 billion worth of goods from Irish suppliers which help to sustain 30,000 jobs in the Irish economy.

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Co. Antrim Mother Crowned SuperValu Northern Ireland SuperMum 2014

SuperValu Portglenone, Co. Antrim finalist Kathy O’Neill has been crowned SuperValu Northern Ireland SuperMum 2014, at a prestigious awards ceremony held at Parliament Buildings, Stormont, Belfast.
SuperValu Northern Ireland SuperMum 2014, Kathy O’Neill from Co. Antrim, is pictured along with Musgrave Retail Partner’s Acting Managing Director, Damian McCarney, SuperMum runners-up Rosemary Day and Jennifer Keys and host, Claire McCollum.

Thirty mums from across Northern Ireland were honoured at the ceremony which was attended by their family and friends, SuperValu retailers, sponsors and MRPNI representatives. The evening also saw SuperValu Comber, Co. Down finalist Rosemary Day announced as a runner-up alongside SuperValu Fintona, Co. Tyrone finalist Jennifer Keys.

Mother of two Kathy was crowned the winner by a judging panel who described her as “Wonder Woman” for her courage in caring for her son Caiden who was diagnosed with cancer at 5 months old. Kathy has also helped raise £24,000 for Northern Ireland Cancer Fund for Children and many other local charities.

Winner Kathy O’Neill said: “I am absolutely shocked and speechless to be named SuperValu SuperMum 2014. I was not expecting this at all, it was just so nice to be nominated along with so many other great mums.”

“It has been a difficult few years balancing being a working mum and dealing with Caiden’s illness but my friends and family have been a great support as well as my daughter Ellie” she added.

Donna Morrison, Marketing Manager of SuperValu Northern Ireland, said: “Congratulations to Kathy on being crowned SuperValu Northern Ireland SuperMum 2014! The standard of entry for the SuperMums competition was incredible but Kathy’s strength and courage shone through and made her a very worthy winner.”

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Musgrave MarketPlace Win 5 Awards For Own Brand

Musgrave MarketPlace are delighted to announce that our own brands have Won 5 Awards over the last few weeks.

We won 4 awards at the Blas na hEireann awards last weekend, and 1 award at the IQFA awards.

The Own Brand products that won in these prestigious awards are:

Blas na hEireann

  • Beef – Prime Cuts – Butchers Select 8oz Fillet Steak – Awarded Silver
  • Lamb (Value Added) – Butchers Select Lamb Rack French Trim – Awarded Silver
  • Puddings – White Pudding – Musgrave Excellence White Pudding – Awarded Gold
  • Hot Beverages Tea – Musgrave Excellence Teabags – Awarded Silver.


  • Butchers Select Lamb Rack French Trim – Winner
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