Ballymun does the double

General Manager Brian Staunton

It’s been a little more than six months since we inaugurated the Musgrave MarketPlace Store of the Year Awards. There were a number of awards recognising the special nature of the cash and carry business, not to mention the impressive performance of MarketPlace throughout the difficult year of 2011. But it was MarketPlace Ballymun that won the overall Store of the Year Award passing with flying colours our assessment. And it certainly was a thorough assessment, taking in sales performances, QA audits, mystery shopper scores and employee engagement results.

It looks like we weren’t the only ones impressed by the performance of the store run by General Manager Brian Staunton. He was named as the Cash & Carry Manager of the Year by independent trade magazine, ShelfLife at the Grocery Retail Awards in Management at the end of May. They are known as the GRAMs and for MarketPlace are significant as the only national management awards devoted to  excellence in Irish retail and wholesale grocery management. As it was, Musgrave came very close to sweeping the board with 14 winners in the 17 categories but it’s Ballymun MarketPlace that was probably most thrilled; to be noted both by your peers and then your industry in a relatively short period is a double to be envied.

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Make your cents go further with the new SuperValu Daily Basics Range

All your Daily Basics at an average of 60% cheaper than big brands

SuperValu, Ireland’s number one independent supermarket network has pledged to help Irish Shoppers make their cents go further in 2012 with the introduction of the Daily Basics range. The new range features essential “basics” to cover shoppers’ needs for everyday living and cooking, at an average 60% cheaper than big brands.

The new Daily Basics range is aimed at making it easy for savvy shoppers to save on average 60% on their household basics and to help hard pressed families claw back some of the €30 per week they lost due to the austerity measures introduced in last December’s budget.

Daily Basics has been developed by SuperValu to help shoppers save money on household staples. Shoppers can enjoy a budget breakfast with great value food items such as Daily Basics White Bread (85c), Daily Basics Eggs (€1.75c), Daily Basics Smoked/Unsmoked Twin Packed Rashers (€2.79) and Daily Basics White & Black Pudding (92c). School lunches can be made more affordable with Daily Basics Brown Bread only 75c and Cooked Ham Slices 78c.

Non-food items such as Daily Basics Fabric Conditioner (€1.21) and Daily Basics Kitchen Towels (€1.27) are also available. And now you can keep your fires burning all through January with Daily Basics Firelighters for only 50c!

All of the new Daily Basic products have been developed to deliver low prices, at quality you can trust.

Commenting on the launch of the new range, Ray Kelly, Marketing Director, Supervalu, said “SuperValu puts the customer at the heart of the business and we know that shoppers want their budget to stretch further. Shoppers are are looking for the “cheapest” items in certain categories, but still want quality products. Daily Basics has been developed to provide shoppers with affordable household staples at a quality they can trust”.

SuperValu’s Daily Basics Range will be rolled out in store from January 22nd with the full range available from March 2012.

For further information on SuperValu and its unbeatable New Year value offers log onto or check out

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