We’re passionate about good food and sourcing the best local produce

Musgrave España

Our business model is all about partnering for success. Together with local entrepreneurial retailers focused on supplying fresh local produce, Musgrave España employs close to 1,500 people across our retail and cash and carry network. We operate 94 Dialprix supermarkets – 79 in mainland Spain and 15 in Tenerife, as well as 17 Dialsur cash and carry outlets in Valencia and Murcia.

Building better brands

Dialprix, our convenience supermarket brand, is the largest network of all Musgrava España brands with 94 stores and ambitious growth plans. Our El Super de la Frescura redesign launched a new convenience concept in Spain, highlighting the benefits of enjoying a healthy Mediterranean diet, and is now being rolled out across all our stores.

Dialprix Store
Dialsur is our Spanish wholesale model, which works towards being the leading Spanish food wholesaler, by providing world-class retail and foodservice solutions to retailers and caterers.
Dialsur Store

Food Leadership

Our long-term commitment to providing the best possible produce at the best possible price is reflected in our ‘Cuatro Estaciones’ own brand range, which offers over 1,000 products. Our ‘La revolucion de los precios’ campaign showcases our dedication to bringing you the freshest produce at the best price.


Our commitment to working in partnership with the local environment and community goes beyond creating the best local stores. We also actively support local food banks who are working to address the issue of food poverty; and last year ran a voluntary blood donation programme which was so successful we won a ‘Business with Blood in its’ Veins’ Award.

In addition to this, we joined forces in 2015 with AMACMEC (The Spanish Cancer Association) to help support the fight against breast cancer.

The destination place to work

We’re a people business and are focused on creating and developing the very best place for our people to grow and thrive.  We’ve created over 1,500 jobs for people across retail and wholesale across mainland Spain and Tenerife, and support over 65 independent retailers. Our people make our brands and share in our success. Find out more about becoming a retail partner with Dialprix.

Destination Place to Work

Did you know?

We believe in building lasting partnerships for sustained long-term success, and in working with and for our partners and their communities.

Did you know?

In the course of 2015, eight more Dialprix stores adopted the El Super de la Frescura concept and experienced an average of 15 per cent uplift in sales.

Did you know?

The success of our business depends on forging long-term relationships with people who share our values and have a commitment to profit with principle, their people and our suppliers.

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