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Forget about the coffee and the muffins, its all about pink mittens in Centra for the month of October, as Ireland’s number one convenience retailer, launches a fund-raising drive for Action Breast Cancer.

Centra has decided to introduce some colour to this autumn’s fashion trends, by offering customers the opportunity to buy a pair of funky Pink Mittens for just €5 in-store from October 1. Available in both adults and children’s sizes, all proceeds from the sale of the mittens will go directly to Action Breast Cancer, but if you want to be sure of getting your hands on these latest fashion accessories, get into your local Centra as soon as possible, as they are sure to be a big hit!

These funky mittens will not only be a key staple in your Autumn wardrobe and show your support for this great cause, but will also keep hands warm and toasty throughout the winter months, as they are made with the highest quality pink wool and are fleece lined.

Breast cancer is the most common cancer in women in Ireland. Every year more than 2,000 women are diagnosed with breast cancer throughout the country. The latest data available from the National Cancer Registry of Ireland shows that 2,838 new cases of breast cancer were diagnosed in 2008 (2,815 cases in females and 22 cases in males). The latest data from the CSO shows that there were 739 deaths from breast cancer in 2008.

For more on Centra see www.centra.ie and for more on pink mittens see www.facebook.com/centra

For more on Action Breast Cancer see www.cancer.ie/action

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